Privacy policy

PRIVACY POLICY

Last Updated: December 17, 2025

YOUR PRIVACY MATTERS

At Pawfect Merch, we respect your privacy and are committed to protecting your personal information. This policy explains what information we collect, how we use it, and your rights.

Quick Summary:

  • We only collect information necessary to process your orders and improve your shopping experience
  • We never sell your personal information to third parties
  • You have control over your data and can request deletion at any time
  • We use industry-standard security to protect your information

INFORMATION WE COLLECT

When You Visit Our Store

We automatically collect device information including:

  • Browser type and IP address
  • Time zone and cookies on your device
  • Pages you view and how you interact with our site

We use this to improve our store, prevent fraud, and understand how customers shop.

When You Make a Purchase

We collect order information including:

  • Name, billing address, and shipping address
  • Payment information (processed securely through Shopify Payments)
  • Email address and phone number
  • Order history and preferences

HOW WE USE YOUR INFORMATION

We use your information to:

✅ Process and fulfill your orders - Including payment processing, shipping, and order confirmations
✅ Communicate with you - Order updates, customer support, and (with your permission) marketing emails
✅ Prevent fraud - Screen orders for potential risk using your IP address and order patterns
✅ Improve our store - Analyze shopping behavior to optimize your experience
✅ Personalize your experience - Show you relevant products and content

SHARING YOUR INFORMATION

We share your information only with trusted partners who help us run our business:

Shopify - Powers our online store and processes payments
Shopify Privacy Policy

Google Analytics - Helps us understand how customers use our site
Google Privacy Policy | Opt-out

Marketing Partners - Facebook, Instagram, Pinterest (only if you engage with our ads)
You can opt out of targeted advertising:

Shipping Carriers - USPS and other carriers to deliver your orders

We never sell your personal information to third parties.

YOUR PRIVACY RIGHTS

All Customers

You have the right to:

  • Access the personal information we hold about you
  • Request corrections to your information
  • Request deletion of your information
  • Opt out of marketing emails (unsubscribe link in every email)
  • Opt out of targeted advertising (links above)

California Residents (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

  • Right to know what personal information is collected
  • Right to know if personal information is sold or disclosed
  • Right to opt out of the sale of personal information (we don't sell your data)
  • Right to non-discrimination for exercising your rights

European Residents (GDPR)

If you're in the European Economic Area, you have additional rights:

  • Right to access, correct, update, or delete your personal information
  • Right to data portability
  • Right to object to processing
  • Right to withdraw consent at any time

Note: Your information may be transferred outside of Europe, including to Canada and the United States, where our servers and service providers are located.

COOKIES & TRACKING

We use cookies and similar technologies to:

  • Keep you signed in to your account
  • Remember your cart items
  • Understand how you use our site
  • Show you relevant ads on other websites

You can control cookies through your browser settings. Note that disabling cookies may affect your shopping experience.

DATA SECURITY

We use industry-standard security measures to protect your information:

  • Secure SSL encryption for all transactions
  • PCI-DSS compliant payment processing through Shopify
  • Regular security audits and updates
  • Limited employee access to personal information

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

DATA RETENTION

We retain your order information for our records unless you request deletion. This helps us:

  • Provide customer support
  • Process returns and exchanges
  • Comply with legal obligations (tax records, etc.)

You can request deletion of your information at any time by contacting us.

CHILDREN'S PRIVACY

Our store is not intended for individuals under the age of 13. We do not knowingly collect personal information from children under 13.

CHANGES TO THIS POLICY

We may update this privacy policy from time to time to reflect changes in our practices or for legal/regulatory reasons. We'll notify you of significant changes by email or by posting a notice on our website.

CONTACT US

Questions about your privacy or this policy?

Email: support@pawfectmerch.com

Mail:
Pawfect Merch
Privacy Compliance Officer
418 Broadway, Suite 5093
Albany, NY 12207
United States